Top Sunscreens of 2023: SkinSAFE Shoppers' Choice™ Awards

The most loved and highest safety-rated sunscreens for sensitive skin

By SkinSAFE Team
Jul 10, 2023

We are thrilled to introduce the 2023 Shoppers' Choice™ Awards, kicking off with the Sunscreen Category. This category holds immense importance, as sunscreen plays a crucial role in protecting our skin from harmful UV rays. This is just the beginning, as we will expand into many more categories.

Shoppers' Choice™ represents a new era in product selection for beauty, skincare, and household items. We identify the most popular and safe skincare products for sensitive skin using advanced AI algorithms and data analytics. These award-winning products not only meet but surpass our stringent SkinSAFE 100 criteria and are readily available on the market. With Shoppers' Choice™, we aim to simplify your search for the perfect beauty, skincare, and household products. One of the major enhancements is the implementation of an entirely automated selection process, ensuring the highest level of impartiality and objectivity.

While our list of winners is extensive, we recognize that skin care is a deeply personal matter. The best product for one person might not work as well for another. Our mission is to assist you in finding the sunscreen that best suits your individual needs.

Remember, wearing any sunscreen is better than not wearing any at all. However, it's also crucial to understand that there can be significant differences in performance among sunscreens, even among products from the same brand. The level of sunscreen protection is the first thing to consider when choosing a product.

According to Consumer Reports' latest "Best of Sunscreen" report, not all sunscreens live up to the SPF (sun protection factor) number listed on the label. The SPF testing conditions used for labeling can substantially overestimate the protection a sunscreen may provide when it is used outdoors.

At SkinSAFE, we currently do not use any test methods to determine a product's SPF value. We rely solely on the information provided on the product label and Trusted Choice™ data. So, while our awards recognize the most popular and safest products for sensitive skin, we encourage you to consider this as you explore our list of award winners.

Here are the winners by category:

Facial Sunscreen:


Body Sunscreens:


Baby/Kids Sunscreens:


Why does the Shoppers' Choice™ matter to you as a consumer?

Firstly, the Shoppers' Choice™ awards provide a quick and reliable reference for high-quality, safe products. We aim to guide you toward products vetted for their safety and efficacy, saving you time and effort. We understand that the vast array of products available can be overwhelming, so we aim to make your selection process smoother and more straightforward.

Secondly, all products recognized in the Shoppers' Choice™ awards meet our SkinSAFE 100 criteria, which means they are free of the most common allergens that can irritate sensitive skin. This is especially important for consumers with skin conditions like eczema and rosacea or those who want to avoid potential skin irritants.

Lastly, the Shoppers' Choice™ awards celebrate consumer voice and preferences. Our selections are based on consumer reviews and ratings, reflecting the experiences of people like you. This means you can trust that these products have been tried and tested by real consumers and have proven their worth.

Congratulations to all the winners! This list will help guide you in your quest for the perfect sunscreen. Be sure to check back as we announce winners in other categories.

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